Carron Brown

Carron Brown
Senior Vice President, Group Director Client Services

Education: MBA, communications & media management, Fordham University; BA, marketing, Georgetown University
Company Name: Fullscreen (a WarnerMedia company)
Industry: Digital Media
Company CEO: Maureen Polo
Company Headquarters Location: Los Angeles, California
Number of Employees: 450
Words you live by: “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” –Maya Angelou
Who is your personal hero? My mom, Carla Moon, is equally beautiful and loving on the outside and the inside. Her patience and empathy make her my hero.
What book are you reading? Caste: The Origins of our Discomforts by Isabel Wilkerson
What was your first job: Account executive
Favorite charity: Charity: Water
Interests: Fitness Mentoring, career coaching, content creation, sports…and I love a good brunch!
Family: Husband (Dylan Brown), daughter (Gabriella, 10), and son (Grant, 8)

The Power of Perspective

As I began high school, my mother was just entering her 40s, and subsequently a new phase in her life on many fronts. She was exiting a marriage after 21 years and entering into a relationship with her authentic self. With so much change happening in a short amount of time, she was fully aware that the success of these transitions was contingent on her perspective. Therefore, perspective became her mantra, even leading her to explore vanity plates and condensing the 11-letter word down to just seven, PERSPTV.

For years, my sister and I would laugh as people tried to unsuccessfully guess what the word meant. We would even brainstorm better ways to spell the word within the seven-letter space requirement. Nonetheless, my mother was happy with her decision and said it served as a daily reminder to look at life through the right lens.

Fast-forward 25 years. I am now the senior vice president of group director client services at Fullscreen. After several decades of education and corporate experience, I heard something last week that left an imprint and instantly took me back to those days in the early ’90s. The advice was this: Stop overestimating the amount of control we have in a situation, and underestimating the amount of choice we have.

So often we want to control the outcome, while simultaneously feeling powerless in the journey. In reality, we have options every step of the way. Our perspective is so often what is most instrumental in causing us to see either obstacles or opportunities

In my current role, I sit at the intersection of brand clients and the digital/social landscape. I often call on my early lessons in perspective in order to craft innovative solutions that allow brands to speak their truths, while also achieving audience growth and digital transformation.

At this stage in my career, I understand that unchecked perspective tends to limit both career growth and a business’s revenue potential. As a leader, my #1 responsibility has to be the overall “perspective health” of team members. Without that foundation, everything else falls flat. Therefore, no matter what my title may be at a company, I always consider myself the chief perspective officer.